Brand Direction ยท Presence & Delivery

Presence & Delivery

How the brand impression carries from content into presence.
Marine BachBrand Direction

The visual and verbal direction carries through content and presence as one impression. How the brand appears and remains should feel like the same brand.

The brand impression,
carried from content to presence.

01 โ€” Presence

How it appears,
how it is carried,
how it remains.

The way the brand appears is aligned so the tone remains consistent.

Plate 01 A planned direction held as one impression.

Reel 01
The flow how it appears, carries, and remains in one tone.

02 โ€” Delivery

From content,
to live presence.

The visual and verbal direction is carried through content and live presence with the same impression.

03 โ€” How It Carries

The same tone,
held to the end.

Brand content

The visual and verbal direction is shaped so the content carries one impression.

Proposal and campaign

The brand message and image are carried as one flow.

Presentation and live presence

The way it appears, carries, and remains keeps the same tone.